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consumer trends

Five Consumer Trends That Stood Out During My Recent Trip to Asia

July 23, 2026

Brand Differentiation

Luxury’s Next Competitive Advantage is the Ecosystem

July 23, 2026

Hispanic Market

cultural intelligence

Soccer’s Rise Reflects the Growing Influence of U.S. Hispanic Consumers

July 22, 2026

cultural intelligence

Beyond the Final Whistle: What World Cup 2026 Revealed About Asian American Audiences and Media

July 22, 2026

cultural intelligence

multicultural marketing

After the Final Whistle: What World Cup 2026 Taught Brands About Multicultural Engagement

July 22, 2026

AI Is Becoming the New Cultural Intermediary: What It Means for Multicultural Marketing

June 3, 2026

South Indian Streaming Dominance Is a Wake-Up Call for U.S. Marketers

May 27, 2026

Newsletters

Sparkle Pulse – Celebrating AAPI Heritage Month

May 28, 2026

Sparkle Pulse – Signals Shaping the Future of Markets & Culture

February 27, 2026

Sparkle Pulse – Marketing Futures on AI, Media & Consumers

December 15, 2025

Sparkle Pulse – Hispanic Creative Beat

September 30, 2025

Sparkle Pulse – July 2025

July 29, 2025

Sparkle Pulse – May 2025

May 30, 2025

Sparkle Pulse – March 2025

March 30, 2025

Reports

2026 3AF Fall Marketing Summit: Culture, Trust and the Future of Growth

September 25, 2026

A Comparative Deep Dive into Asian American Media Consumption Habits

December 24, 2025

Bridging Cultures: Redefining Engagement In the AANHPI Market

November 20, 2024

Unlock the Future of AI and Marketing Innovation: DigiAsia 2024 Presentation Summaries

September 30, 2024

Navigating the New Multicultural Landscape: A Time to Redefine Multicultural Marketing

August 21, 2024

The Strong Buying Power of the Asian American Consumer & The Luxury Market

February 24, 2024

Advancing Asian American, Native Hawaiian, and Pacific Islander Representation In Public Opinion and Survey Research

February 24, 2024

Optimistic and Resilient, Multicultural Consumers Power the Pandemic Economy and Beyond: Their Behaviors, Attitudes, and Outlooks

June 28, 2022

Asian Americans: The Force Behind The Automotive Industry’s Pandemic Growth And Forward

June 28, 2022

Effective Media Planning for Asian Marketing

June 27, 2022

Asian Americans: The Next Blue Ocean

June 27, 2022

3AF 2022 Asian Marketing Summit—The Future of Advertising to Asian Americans

June 27, 2022