Differences between the East and the West

Through simple, witty illustrations, Liu Yang captures everyday contrasts between Eastern and Western cultures—from attitudes and communication to family, work, and lifestyle—turning complex cultural differences into instantly relatable visuals. It’s a light, sharp reminder of how deeply culture shapes how we think, live, and interact.

Written by: Iris Yim

December 15, 2015

Chinese designer Liu Yang used images to illustrate the differences between the East and the West in her book “Differences between the East and the West” after living 13 years in China and in Germany respectively. I thought these illustrations are very insightful and explain the cultural differences in a concise and humorous way and are helpful for those of us who are in the space of multicultural/cross-cultural marketing.

Attitudes

Self Image