Sparkle Insights
  • Home
  • About Us
  • Work
  • Services
  • Insights
  • Blog
  • Contact Us
Select Page
Exploring the Intersection of Multicultural Marketing and AI

Exploring the Intersection of Multicultural Marketing and AI

by Sparkle Insights | Oct 17, 2023 | AI, DEI, Multicultural Marketing

By Iris Yim   The world of multicultural marketing faces a double-edged challenge – the aftermath of the affirmative action ruling and the often-overlooked AI revolution. Last week, I attended the 2023 ANA multicultural marketing conference in Las Vegas,...
Blasian March, A New Generation of Activism: The Journey of Self-Discovery and Asian, Black, and LGBTQ+ Solidarity

Blasian March, A New Generation of Activism: The Journey of Self-Discovery and Asian, Black, and LGBTQ+ Solidarity

by Sparkle Insights | Feb 15, 2023 | Activism, African American, Asian American, DEI, Interview, LGBTQ+, Politics

By Brittany Chiu   An exclusive with Rohan-Zhou Lee. Rohan Zhou-Lee, pronouns They/Siya/祂 (Tā), is a Queer/Non-Binary (gender Firebird) Black Asian author, dancer, and organizer in New York City. Zhou-Lee is the founder of the Blasian March, an initiative to...
Kavi Sharma, American Girl’s 2023 Girl of the Year

Kavi Sharma, American Girl’s 2023 Girl of the Year

by Sparkle Insights | Jan 7, 2023 | Asian American, Culture, DEI, Multicultural Marketing, Popular Culture

By Brittany Chiu   American Girl, the doll maker, recently just released their “Girl of the Year” for 2023. Her name is Kavi Sharma, short for Kavika. As you might have guessed from the name, Kavi is Desi. She’s from New Jersey and loves to sing...
Say My Name

Say My Name

by Sparkle Insights | Nov 27, 2022 | Asian American, Culture, DEI, ERG, Multicultural Marketing

By Brittany Chiu   I have a love-hate relationship with my name—Brittany. My father said that he liked the name for what it is, but I always suspected that it was because my older cousin is named Tiffany. I don’t think there is any name out there in the world...
Celebrating Unity through Korean Culture – Inspiration from the 2022 KoreaFest in Raleigh, NC

Celebrating Unity through Korean Culture – Inspiration from the 2022 KoreaFest in Raleigh, NC

by Sparkle Insights | Nov 22, 2022 | Asian American, Blog, Culture, DEI, Popular Culture

By Iris Yim According to the Census 2020, the Asian population in the US has grown 38.6% from 2010 to 2020. North Carolina is one of the states with the fastest growth rate in the Asian population (68.4%). One sign of the vibrant and growing Asian population in the...
Next Entries »

Recent Posts

  • How This Gen X Mom and Market Researcher Keeps Up With Gen Alpha (aka My Kids)
  • Where Borders Fade—and Hold: A Journey to the Edge of Europe
  • Voice-Enabled Marketing in 2025
  • The Retro Handheld Revolution: Why Millennials and Gen Z Are Embracing Analog Gaming
  • Fast Food, Fresh Perspective: What McDonald’s in Sweden Taught Me About the Future of Quick Eats
  • X
©2021 Sparkle Insights. All Right Reserved.