Riding the Next Wave: How Chinese Dramas and Online Novels Are Becoming the New Global Cultural Phenomenon After K-Drama and K-Pop

Riding the Next Wave: How Chinese Dramas and Online Novels Are Becoming the New Global Cultural Phenomenon After K-Drama and K-Pop

by | May 16, 2024 | AAPHI Month, Asian American, Asian American & Pacific Islander Month, Chinese, Culture, Popular Culture

By Iris Yim   Recently, when I took my 11-year-old daughter to a Barnes & Noble at the Southpoint Mall in Durham, NC, I came face to face with a bookcase at a prominent location on the first floor full of anime books. To my surprise, I found translated novels...
From Las Vegas to New York and Seoul, My Crash Course on AI and Its Impact in Marketing and Advertising from Global Conferences

From Las Vegas to New York and Seoul, My Crash Course on AI and Its Impact in Marketing and Advertising from Global Conferences

by | Nov 6, 2023 | AI, Asian American, Culture, DEI, Multicultural Marketing, Popular Culture

By Iris Yim   Over the past three weeks, I have had the opportunity to attend three conferences in marketing and adverting in different parts of the world and observed different reactions and approaches to integrating AI in the creative industry.   The ANA...