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Fast Food, Fresh Perspective: What McDonald’s in Sweden Taught Me About the Future of Quick Eats

by Sparkle Insights | Jul 27, 2025 | Advertising, Culture, Marketing, Popular Culture, Social Media

By Iris Yim   What comes to mind when you hear the words fast food?   If you’re in the U.S., chances are the associations aren’t flattering. Over the years, I’ve heard everything from “Supersize Me” and “overly processed” to “not real...

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